How much can you earn from AdSense on YouTube?

Find out the current AdSense rates from YouTube ads and see what the RPM rates are in different countries. How much can you earn from long videos and how much from YouTube shorts videos?

YouTube channel monetization conditions

If you want your YouTube channel to earn from display ads then you need 1,000 subscriptions and 4,000 watch hours in the last 12 months. You also can’t have warnings about violating community guidelines. Once you reach these milestones, you apply to the YouTube Partner Program and, once accepted by YouTube, you can start earning from AdSense.

What does the amount of earnings on YouTube depend on?

The amount of earnings depends mainly on 3 things — the length of your videos (in videos over 8 minutes you can add additional ads in the middle of the video), the main topic of the video/channel and the audience: their nationality and age.

If your audience is children and teenagers then you will earn less because they have less money to spend. That’s why low RPMs (Revenue per thousand impressions) have movies about computer games, which are mostly played by young people. People between the ages of 30 and 65 have the highest earnings, and they are the ones advertisers pay the most for.